How Mark Successfully Set Up a Simple Agency Formula That Resulted in Cashflow, Less Stress, and More Time!

Mark Volzer, a member of our G$D community, came to us with a challenge that many in the digital marketing industry face – the constant battle between maintaining work quality, client satisfaction, and personal well-being. With guidance inside the G$D, Mark was able to transform his agency’s operations, increasing cash flow while reducing his stress and reclaiming his time!  Here’s what Makr highlighted as game changers during our spotlight interview him.

Focus on High-Value Activities

Mark realized that the key to increasing his agency’s efficiency was to zero in on activities that yielded the maximum ROI. Instead of being bogged down with multiple tasks that didn’t directly contribute to the growth of his agency, he streamlined processes, giving attention to the activities that had direct revenue implications. This shift not only improved his agency’s profitability but also allowed Mark to enjoy more free time.

Niche Down to a Core Service

One of Mark’s game-changing strategies was to niche down his services. By focusing on a core service, Mark ensured that his agency could deliver consistent, high-quality results without unnecessary complications. This approach removed the common headaches associated with juggling multiple services and helped in scaling the business effectively.

Mark’s Positive Setter Experience

An unexpected game-changer in Mark’s journey was the introduction of a competent setter the G$D trained and placed with him. Mark emphasized how crucial it is to have a trustworthy setter who can efficiently manage lead follow-ups and outreach. His setter’s integration into his agency proved to be transformative. His dedication and skill set not only alleviated many of Mark’s responsibilities but also contributed massively to the agency’s growth.

G$D Community Support

Mark credits The G$D community for playing a pivotal role in his success. With regular interactions, Mark was exposed to various insights and strategies that helped him navigate the tumultuous journey of agency management. Cody’s weekly ads calls were highlighted as a particularly valuable resource, offering Mark insights into advertising across different niches. The community fostered an environment of mutual growth, with members sharing their experiences, challenges, and solutions.

Watch the full interview at the link below and if Mark’s transformation inspired you to make the right changes in your business, grab a time to chat with us and see how we can help you on your journey. 
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Author: Rahul Alim

Custom Creatives was established to serve as your full-service one-stop Digital Marketing Company, offering graphic design, web design and web development agency, catering to businesses of all sizes. Custom Creatives has designed and deployed over 100,000 banner ads, as well as thousands of websites and landing pages and print collateral for small businesses and large international corporations. Providing exceptional quality services and products with a high return on investment is at the heart of everything we do.